The logo is built around a clean wordmark with a distinctive, structured detail. The stylized “E” introduces a subtle sense of forward movement, reflecting growth and upward direction without relying on obvious symbols.

The color palette centers on deep navy and metallic silver. Navy establishes stability and authority, while silver introduces contrast and a sense of precision. Together, they create a composed and professional visual language.

Typography and layout follow a structured, modern approach. Clear hierarchy, balanced spacing and geometric letterforms ensure consistency across digital platforms and corporate materials.